BlackBerry Service Outages

Image representing Research In Motion as depic...Image via CrunchBase


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Those of us that use Black Berry services were hit in the US with an outage last nite Wednesday, October 12th, from around 5pm until around 9am today October 13th, 2011. Black Berry had been having service issues since Monday October 10th in Europe &Aftican markets totalling around 3 days of outages there. Co-CEO Mike Lazaridis made a YouTube Video expressing the sorry by the company and discussing the issues involved around the outage. The video can be found here . This outage of close to 3/4's of Black Berry users comes on the eve of Apple's launch of their new iPhone 4s. Black Berry (RIM) has been fighting to maintain their 3rd place market position behind Android devices and the market leader Apple's iPhones. Today they even had an investor/press event online where they addressed and answered questions regarding the outage, causality and methods/events that led up to the outage and what will be going on in the ensuing days regarding customer satisfacton and quality assurances.

Black Berry (RIM) last had a major outage of their services aproximately 3 years ago and have typically been very tight lipped on details of these events. Today marks a shift from previous corporate culture in openly addressing and reaching out to discuss what had happened, what steps are being taken and how this can be possibly avoided in the future. Shares of RIM traded down today .15 or .62% in market trading.



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